Rustic Lakehouse + Ask Rustic
The analytical memory of the business.
Rustic gives RBA a structured place to organize useful company history across systems and over time, build reusable financial and operational models, and answer new management questions without starting from zero.
Alongside the business
The systems remain in place.
Rustic is not another ERP. Your accounting system remains accounting. Your service software remains service software. Your spreadsheets do not have to disappear.
Rustic sits alongside the systems that run the company so their useful information can be analyzed together.
From source records to the business itself
Management does not think in source-system tables.
Source systems use transaction codes and structures built for their own work. Management thinks in customers, jobs, parts, vendors, work and money. Rustic organizes useful information around those business objects and their relationships.
From business objects to business models
Connecting the information is only the beginning. The model makes it useful.
The source data becomes useful after the business definitions are established. RBA turns agreed definitions—what counts as direct cost, when a job is complete, how freight is assigned—into repeatable analytical logic.
Ask Rustic
A simpler way to use a sophisticated analytical system.
Ask a business question in ordinary English. Ask Rustic interprets the question, resolves the relevant company definitions, identifies the data and model required, generates the technical analytical work, executes it against Rustic, and returns the result.
Then keep going
A business conversation becomes an analytical conversation.
Management can investigate without learning the technical language underneath. The useful history, definitions and models remain available for each follow-up.
Governed answers
AI can help ask the question. The math should still reconcile.
The conversational layer is flexible. The business logic underneath it is not. Important calculations come from company records, defined business logic, governed models and deterministic analytical tools.
Missing information stays missing. Ask Rustic does not fill the gap by guessing.
Accumulating value
The next question does not always have to start from zero.
Begin with the business
Start with one worthwhile question.
Tell us what you are trying to understand. The first answer can become the beginning of a reusable analytical foundation.
Tell us what you're trying to figure out Already a client? Open Client Portal ↗