01 / Existing sources
Much of the information is already in the business.
ERP, accounting, service, production, purchasing, spreadsheets, reports and documents each hold part of the story.
Financial & operational analytics for industrial and service companies
Your ERP knows part of it. Accounting knows part of it. So do your spreadsheets, service software, production records, reports, emails and years of company history.
Rustbelt Analytics brings the useful pieces together, builds financial and operational models around how your business actually works, and gives management a way to ask questions of that information in plain English.
Advanced analytics without building an enterprise data department.
Much of the information is already in the business
Accounting may know the invoice. The ERP knows the job. Purchasing knows what material cost. Service software knows there was a callback. A spreadsheet contains a calculation everyone still relies on. A PDF holds the original quote.
None of those sources is necessarily wrong. They simply know different parts of the story.
RBA builds an analytical layer alongside the ERP, accounting, service, production, spreadsheet and other systems already in place. Relevant documents, email trails or digitized legacy records can be incorporated when they are useful to the analysis.
How the analytical system works · Synthetic example
Keep the software that runs the business. RBA builds a durable analytical capability alongside it.
01 / Existing sources
ERP, accounting, service, production, purchasing, spreadsheets, reports and documents each hold part of the story.
02 / Selective acquisition
RBA acquires the records the question requires through APIs, syncs, exports, uploads, document intake or digitization.
03 / Rustic Lakehouse
History is organized around customers, jobs, parts, vendors, invoices, purchases and work—not source-system tables.
04 / Business models
Financial and operational models apply agreed definitions for contribution, completed work, direct cost and other management measures.
05 / Ask Rustic
Ask Rustic interprets the question, resolves definitions, selects the relevant model and data, and performs the technical work underneath.
06 / Answer
Results identify the repeat jobs with the largest contribution change and point to the next management question.
07 / Why?
One job opens into a verified calculation: $5,000 quoted contribution, $3,700 supported actual and a fully explained $1,300 difference.
08 / Evidence
Results stay connected to calculations and records. Partial evidence qualifies the answer; missing information stays missing.
09 / Follow-up
Pull back from one job to jobs, customers and periods. Rustic’s history, definitions and models make the next investigation easier.
01 / Systems → Rustic
ERP, accounting, service, production, spreadsheets and documents each hold part of the story.
The systems stay in place. Rustic becomes the analytical layer alongside them.
02 / Organize + model
Business records become useful when they share meaning, structure and agreed definitions.
Not just aggregated records. A model of how the business works.
03 / Ask Rustic
Plain language starts the investigation; the analytical work happens underneath.
Which repeat jobs lost the most contribution this year?
rank_by(contribution_delta) ↓ AnswerFollow-up Why did contribution fall on JOB 24-071?
04 / Why? + evidence
Trace the change to a complete calculation, then open the records that support it.
Synthetic example records
Additional adhesive and fastening material
$4,200 recorded − $3,600 quotedEight additional installation hours
$2,400 recorded − $2,000 quotedAdditional equipment rental
$350 recorded − $250 quotedOne return visit after installation
$200 recorded − $0 quoted05 / Reuse the foundation
Move from one explained result to a recurring pattern across the business.
The value is not one answer. Rustic keeps the history, definitions and models in place for what management asks next.
Analytical depth
RBA gives industrial and service companies access to sophisticated financial and operational analysis without requiring them to build an internal data organization first.
Across the business
One foundation. Different ways to use it.
Recurring measures belong in dashboards, reports and alerts. Questions nobody predicted belong in Ask Rustic. Both use the same organized history, business definitions and models.
Explore Rustic and Ask Rustic →A sensible way to begin
The long-term capability can become broad. The first engagement does not have to be. Bring us a question that is difficult to answer today. We determine where the information lives, how it needs to be connected, and what analytical model is required.
The answer can become the beginning of a reusable analytical foundation rather than another spreadsheet that gets rebuilt next month.
Targeted AI + automation
Once the information and business logic are in place, RBA can add targeted AI or automation where it removes repetitive work, prepares recurring analysis or helps exceptions reach the right person faster. The purpose is to support a specific workflow—not to build an automation platform around everything.
Industrial and service companies
Quote-to-actual economics, repeat-part drift, labor, throughput, purchasing and delivery.
Price-cost drift, supplier economics, customer contribution, working capital and service relationships.
Technician time, callbacks, repeat visits, contract economics, billing and service patterns.
Estimate-to-actual, labor and material variance, scope changes, contribution and billing.
The human side of the system
Tell us what you are trying to understand, why it matters, and why it is difficult to answer today.
Tell us what you're trying to figure out Already a client? Open Client Portal ↗